Honestly, it could easily be something as rubbish looking as this. We nearly impulse bought a camera in Tesco last week, for Christ’s sake. It was a Samsung. Can’t even remember the model number. Does the model number even matter any more?

Nikon-COOLPIX-S1000pj-1

Gone are the days we’d spend weeks – possibly even months – trawling review and price comparison web sites for the best/cheapest camera option available.

Nikon-COOLPIX-S1000pj

The next camera will be impulse bought from Tesco. It’s easier. It’ll be whichever one they’ve got on sale. We’ll probably have forgotten about buying it until we start putting the milk in the fridge back home, and even then it won’t get unboxed for a month.